Makeup Trends for Summer 2023

Summer is here, which means it’s officially time to update your makeup routine to reflect the latest trends. From dewy skin to statement eyebrows, we’ve got you covered with the must-try looks for this season. Get ready to shine bright and express your unique style with these makeup trends for summer 2023!

Dewy Skin

(image via who what wear via @katiejanehughes)

Nothing beats dewy skin when the sun is shining. Achieving this look requires creating an illusion of healthy, hydrated, and glowing skin by applying a light foundation or BB cream that complements your skin tone. On top of that base, you’ll want to apply a liquid highlighter on the high points like your cheekbones, bridge of the nose, and cupid’s bow for a natural-looking glow.

Avoid powder or products labeled “matte” at all costs when going for the dewy skin trend. To finish the look, use your favorite setting spray to lock in moisture and keep your complexion gorgeous all day!

Our Pick: Glossier The Dewy Look ($37, shop here)

This two-piece set comes with Glossier’s Futuredew oil serum hybrid and Cloud Paint cheek color to help you achieve “glazed donut” skin.

Glossy Lips

(image via harper’s bazaar via michael tran/getty images)

Say farewell to matte lips and embrace glossy, luxurious pouts this summer. To achieve this trend, select a lip gloss or balm in a hue that complements your skin tone, then apply generously from the center outward. This glossy finish will instantly make your lips look fuller and younger. You could also layer glitter to create a multidimensional effect that will turn heads!

Our Pick: Dior Addict Lip Maximizer ($40, shop here)

This luxurious gloss comes in more than 30 colors and plumps your lips naturally.

Colorful Eyeshadow

(image via byrdie via @allanface)

Summer is the perfect opportunity to experiment with vibrant and playful eyeshadow colors, from electric blues to tropical pinks. Apply colorful eyeshadow to your lids with a brush, then use a liner to draw bold lines or shapes for an added edge. You can also add glitter for shimmer.

Our Pick: Colourpop She’s a Rainbow Palette ($40, shop here)

This rainbow palette has every color you need for hundreds of bold and vibrant eyeshadow looks.

Statement Eyebrows

(image via a beautiful mess)

Bold and well-defined eyebrows have become a makeup trend for summer 2023 and beyond, framing your face while making an impressionable statement. To create statement eyebrows, match your natural hair color with a brow pencil or powder, then fill any sparse areas using short feathery strokes in their natural direction to add volume. Finally, brush upward with a brow gel or tint your brows for even more definition!

Our Pick: Anastasia Beverly Hills Brow Definer ($26, shop here)

This is one of our go-to products for precise brows that look thick and natural.

Minimalist Makeup

(image via total beauty via @zendaya)

Sometimes less is more, and minimalist makeup demonstrates this philosophy perfectly. This trend embraces natural beauty while giving you a fresh and effortless look. Begin by prioritizing skincare to achieve a radiant complexion, then use a tinted moisturizer or BB cream as needed to even out your skin tone without overshadowing its glow. Finish by opening your eyes with mascara and adding blush for an all-natural pop of color!

Our Pick: Laura Mercier Tinted Moisturizer Light Revealer Natural Skin Illuminator ($53, shop here)

This tinted moisturizer comes in a range of shades with SPF 25 for those summer days in the sun.

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